52nd Karlovy Vary International Film Festival
The 52nd year elaborated on the theme of hiding and impersonating – celebrities or a “category A festival”. Same as the previous two years, it used photographs of real and fictitious visitors for the typical KVIFF tug of war between grand and grey. Faces that do not need an exposé were followed by the dream of becoming a star for a moment. While at 51st, no one was recognizable, but glam was everywhere, this year mostly combined ordinary environments with iconic faces. How to make a poster with Belmondo, when you are in Bohemia in 2017, and not in Cannes in 1960? Order a Belmondo from a corner shop. “Malkovich, Malkovich…” heads of John Malkovich say in the head of John Malkovich to John Malkovich, who plays John Malkovich in Being John Malkovich. Everyone wants to be someone else. Everyone is putting on a show. And playing more and more roles, not only on Instagram, but especially when going to the festival. Playing with identity has never been easier (here, all you need is the consent of all of the portrayed stars!). Some want to be the beautiful Jana Brejchová, some, these days unfortunately way too often, The Cremator. The loop closed with Aňa Geislerová, posing with the photo of Aňa Geislerová.
2017 Zuzana Lednická, Aleš Najbrt, Michal Nanoru
photo Václav Jirásek
Production estimated up to 14 days, the possibility of printing sizes S to XL
price 400 CZK
